Sooner or later, every dental practice finds itself searching for an improved business model that will lead to improved results. With the continuous rise in administrative and operating expenses, the average dentist often feels caught between the hammer of rising costs and the anvil of strictly limited time available to deal with everything that a modern practice entails. Balancing this equation gets more challenging every year. But that’s the key concept: balance.
Most solutions offered for improving a dental practice involve equipment and technology, but there’s only so far that these can take you. It’s just as important – if not more so – to examine the more intangible aspects of the problem as it is to consider the financial and physical ones. Here are some steps you can take to build upon your dental practice!
Be Real
Most dental practices rigorously train their staff as to every possible procedure – particularly when it comes to customer interaction. This drilled-in pleasantry can quickly devolve into rote interaction. This can even raise an unwelcome impression of insincerity among those who sit in the waiting room and listen to the exact same greeting being doled out to everyone. Many people are already nervous about visiting the dentist